Business stealing concept

?????Strong cold air struck, many consumers in southern China began to purchase winter clothes. In all winter clothes, known as "soft gold" reputation of cashmere sweater because of thin texture, soft and warm and widely welcomed by consumers. The material is scarce, the natural price is expensive, but the reporter visited the market learned that the current market price of cashmere sweaters vary widely: the price of big brand cashmere sweaters are more than one thousand yuan, and some even up to ten thousand yuan; small shops and Taobao shops Some cashmere sweater prices only a few hundred dollars or even tens of dollars. In addition, there are many consumers that their high-priced cashmere sweaters have faded, shrinkage and other quality problems.

How can the price of cashmere sweaters be so far away? Can you buy real cashmere at a high price? To this end, the Nanfang Daily reporter conducted a special survey. During the interview, the reporter found that the concept of stealing was common in the cashmere products market. Lies the problem of composition, and because the inspection of cashmere is difficult, the chaos is difficult to contain, and unscrupulous businesses are shoddy and shoddy.

????phenomenon

???? "Cashmere sweater" price difference

The reporter visited Tianhe City, Zhengjia, Guangbai and other shopping malls and found that cashmere sweaters sold at counters in shopping malls are relatively expensive. Prices are above RMB 1,000. Cashmere sweaters under 2000 thousand yuan are rare. However, To attract customers, various brands have given discounts, and some of the thousand or more cashmere sweaters can be as low as 700 yuan after being folded.

Compared with the price of cashmere sweaters in shopping malls, cashmere sweaters on Taobao and cashmere products are cheaper. Enter "cashmere sweaters" at Taobao and search for the cheapest cashmere sweaters for only 24 yuan. The highest sales price of a cashmere sweater is only 178 yuan; search "Hengyuanxiang cashmere sweater", the cheapest only 50 yuan.

Cashmere sweaters sold at some cashmere products fairs are also relatively inexpensive. Many so-called cashmere sweaters cost only 50 to 60 yuan, but also only a hundred yuan.

????question

You can buy cashmere sweaters for tens of dollars?

The low-priced "cashmere" natural quality is greatly reduced. Ms. Lv's family in Hainan once purchased 2 ladies' cashmere sweaters for 50 yuan at the Shanghai cashmere sweater exhibition held near the front door. Merchants called the inexpensive cashmere sweater to wear "not warm".

???? "I think the real cashmere sweater is very warm, but the cashmere sweater I bought not only does not keep warm, but also fades. After a few washings, it becomes disfigured." Ms. Lu said. "It was later reported by the media is not The cashmere sweaters at the few shows were all wool and other materials blended together. There was no or very little cashmere, and I thought I was fooled."

Even if they feel that they have bought fakes, Ms. Lu is not prepared to petition for rights protection. "One is because the things you bought are not expensive. When you spend money to buy a lesson, you have to identify the complaint. Well, maybe it took a long time and there was no result."

In this regard, the industry sources said that the low-cost to buy cashmere sweater may be almost zero, because the so-called raw cashmere sweater production of cashmere is very rare, in general, a cashmere garment costs at least 500 yuan Although the current method of increasing the production of cashmere through crossbreeding has been limited, the cashmere is still limited. Qian Jin, general manager of the China Textile Industry Association Yurun, calculated an account with an interview with Nanfang Daily, taking a 300-gram piece. Cashmere sweaters, for example, are just a few hundred pieces of cashmere, plus processing fees and dyeing fees from cashmere to cashmere yarn, processing fees for cashmere sweaters, transportation logistics and brand marketing, etc. . "One or two hundred dollars or even tens of dollars to buy a cashmere sweater? This is obviously not realistic."

????the truth

????Sweeping concepts, false reports

???? Low-priced "cashmere" suspected of counterfeiting, high-priced cashmere does not seem to fly. Ms. Chen spent thousands of dollars to buy a cashmere sweater but was not satisfied, said in an interview: "Before to buy a cashmere sweater Can wear 10 years, but now cashmere sweater often hair removal, shrinking, pilling." Ms. Chen said that she had only bought cashmere sweaters in the big brand stores for many years, but the same psychological is not practical. "Although did not buy I have fakes, but I think cashmere is so rare that there can be no 100% cashmere."

???? So, what kind of cashmere is real cashmere?

?? Reporter visited the wool products store found that there are currently four kinds of wool products in the sale: wool and cashmere mixed single product, pure wool single product, wool and other materials blended single product, pure cashmere single product. Pure cashmere items are divided into 100% cashmere items and 100% cashmere items.

?????????? Van Gogh counter personnel, only cashmere can be regarded as true cashmere, some of the products currently on the market marked with 100% cashmere is actually the cashmere of sheep, and sheep cashmere is easy to lose hair, and is the most Cheaper, so the price is relatively cheaper.

Experts in the industry pointed out that only cashmere derived from goats is called cashmere, which is cashmere in the real sense. Cashmere is expensive because of its high price. In cash, due to its rareness and excellent touch, cashmere is known to have The title of “Fiber Queen” or “soft gold” is called from sheep. It is called sheep wool in the industry. Even if the sheep wool is very fine, it is professionally called wool, not velvet, of course, it can also be called fine wool. Therefore, those products that claim to be sheep cashmere are not real cashmere in nature. Such businesses are suspected of stealing concepts.

In addition to stealing concepts, falsely reported ingredient content is also a very common practice in the industry. A Taobao store that specializes in cashmere sweater products tells the reporter truthfully that their hot-selling men's cashmere sweater has a 95% cashmere content, but only sleeves. And the collar is made of blended material, but the tag still shows 100% cashmere.

According to the standards of the textile industry, pure cashmere knitwear should contain 100% cashmere fiber. Considering the existence of variations in cashmere fiber and non-human wool blending, its content must not exceed 5%. Cashmere fiber content of more than 95%, can be regarded as 100% cashmere, can be marked on the product 100% cashmere. Less than 95% of the content of the product, can only be called cashmere blended products. And should be marked with the percentage of cashmere content.

In the survey, the reporter found that many products on the market are marked by vague and obscure labels for cashmere ingredients. Some industry insiders told reporters that many companies currently use cashmere to impersonate cashmere under the banner of cashmere. Now that the process technology is very developed, it is difficult for ordinary consumers to distinguish between them. Worse still, some "cashmere sweaters" have no wool at all.

Interpretation

Two major causes of industrial chaos

Why the cashmere sweater market is so confusing? Qian Jin told the Nanfang Daily reporter that there are two main reasons for the current chaos in the cashmere market.

First, due to environmental changes and other factors that caused the degradation of cashmere quality, especially the limited production of high-end cashmere, and the development of cashmere-like products, and other reasons, resulting in the current market, the overall quality of cashmere has declined. Second, despite The country has strict quality standards for cashmere products, but due to the current domestic and foreign methods for the detection of cashmere is not scientific enough, the detection error is relatively large, which also brings certain difficulties for the cashmere market to rectify and standardize.

??"Cashmere is a primary agricultural product, and its detection and rating are all in batches. The same batch of cashmere is from different sheep, even if the same sheep, different parts of cashmere are also different. Even the same grade of cashmere will have subtle differences. But the difference between good cashmere and cashmere is still very large."

Under such objective conditions, there have been some unscrupulous merchants who intentionally mixed inferior velvet for profit in the current market, and even used processed wool or other animal fibers to impersonate cashmere. These businesses often seize the cashmere. Consumers want to wear cashmere but also for the price of affordable psychology, and under the banner of "cashmere" counterfeit.

????â–  Links

How to distinguish between genuine and fake cashmere?

?? For cashmere products, I believe the vast majority of consumers are difficult to identify. For this, the reporter interviewed the sales staff of the major cashmere brands, and consulted relevant experts, found that real cashmere identification is not really Easy thing!

Rely on the feel? Not fly!

Most salespeople stated that they could be identified by touch: Cashmere is lighter and thinner than wool, and it feels softer. It can directly touch the skin. Wool cannot touch the skin because of the tingling sensation. There is indeed a big difference between wool and wool products. However, for consumers who are not experienced enough, touch is not enough to distinguish between true and false.

In Qian Jin's opinion, in the past when wool processing technology was not very advanced, the difference in the feel of cashmere sweaters and sweaters was still obvious. However, with the advancement of wool processing technology, pure cashmere sweater products and The boundaries of other fiber blending products are not so obvious, and it is easy to confuse. In particular, some fake cashmere products use talcum powder to increase the silky feeling and make it difficult to recognize. This kind of hand-feeling method is not scientific.

Fire? Not science!

???? If you use fire? Ordos counter sales staff said: "If the ash burned out easily dispersed, fly, then it is not real cashmere."

The salesman of the Van Gogh counters thinks that it is impossible to discern with fire: "Animal hair is burned out and it's an effect, so it's hard to tell."

In this regard, Qian Jin also said that the structure and chemical properties of cashmere and wool are the same, so there is no way to distinguish the method of fire.

???? Submit the inspection? The cost is high and the error is great!

Then, in order to distinguish between genuine and fake cashmere, the most reliable method can only be sent to the inspection? According to industry insiders, in the field of fiber testing, the identification of cashmere fibers and wool is the industry's most recognized technical difficulty Testing project.

Because cashmere fibers have the same structure as wool and have the same chemical properties, it is difficult to distinguish and identify them by ordinary methods such as combustion and chemical dissolution. Currently, the most effective method is the microscope method. Under the microscope, if A flake with a thickness greater than 0.55 μm should be regarded as wool; and the flake thickness of special animal fibers including cashmere should be less than 0.55 μm.

However, the inspection is not a simple and feasible method. It is understood that the detection of a cashmere garment takes at least three days, and the testing cost is 400 yuan, even beyond the price of some consumers to buy clothes, Expensive testing costs and lengthy testing cycle make many consumers too lazy to detect, but also makes many businesses take advantage of the free cashmere content.

In addition, consumer rights protection in this area is also very difficult, complaints of clothing, if not with the mediation of businesses, consumers continue to face rights protection will face a risk detection problem. Appearance can not be determined from the clothing There are indeed problems with the quality of fabrics and so on, which must be checked by professional inspection agencies. The cost of inspections is often hundreds of dollars. This cost will be paid by the merchant and will be borne by the seller if it fails. Moreover, the inspection is destructive. The clothing after the inspection will not be worn, so it has become an excuse for businesses not to return.

For example, Qian Qian said that due to the limitations of the current level of technology, the detection error is very large. Once the result of the consumer's initiative to submit the inspection is not what he wants, it wastes the inspection fee and a piece of money. Clothes. This also led many consumers to be suspicious even if they were skeptical of buying cashmere sweaters.

???? To the regular shopping mall to buy more secure

How to buy a cashmere sweater to be assured? In this regard, Qian Jin suggested that consumers first try to choose to buy a regular place of business. Generally, some high-end shopping malls are required for the purchase of cashmere sweaters, companies need to provide national authority to detect The relevant inspection report provided by the organization. This can provide certain protection.

???? Second, we must choose reputable brand products. Do not be free to buy non-brand products, and even spread the goods.

Third, you may wish to make more comparisons. Especially if the products of different brands have the same price, if you notice a noticeable difference in your hand, you should pay attention.

Flocking Fabric

Flocking fabric is a type of textile that has a raised, velvety surface created by applying small fibers or particles to the surface of the material.The process of flocking involves applying an adhesive to the fabric and then sprinkling tiny fibers or particles onto the surface.The fibers or particles are then pressed into the adhesive, creating a soft, velvety texture.

Flocking can be done on a variety of fabrics, including cotton, polyester, and nylon. It is often used in upholstery and home decor items such as curtains and bedding. Flocking fabric comes in a variety of colors and patterns, making it a versatile choice for many different design styles.

One of the benefits of flocking fabric is its durability. The fibers are tightly adhered to the fabric, making it resistant to wear and tear.It is also easy to clean and maintain, as most flocking fabrics can be spot cleaned with a damp cloth.

Our company produce flocking fabric and Sofa Upholstery Fabric more than 20 years. we are exporting many kind of upholstery fabric and flocking fabric to the different market, we understand their style and requirements of each market. Our factory is good at control the quality, and also can give you a very competitive price. We will try our best to supply you sofa and curtain fabric with favorable price and the best quality.

Flocking Fabric,Embossed Flocking Fabric,Flocking Fabric For Sofa,Polyester Flocking Sofa Fabric

Shaoxing Wedoo Imp. & Exp. Co.,Ltd. , https://www.sxwedoo.com