Five Plus Women's Spring 2020 Advertising Campaign

Five Plus Women's Spring 2020 Spring Films is based on the concept of “Being Botanists Touching Life”. The intention is to interpret and restore the vibrant but quiet early spring atmosphere through a carefully created office environment and original clothing language.

Source WeChat: Five Plus

Here, you will find FIVE GIRL incarnate as a tasteful Office Lady with superb texture requirements. She can use her imagination to bring herself and her office environment into an imaginary country.

In this dreamy imagination space, an illusive office has been formed, with every tree and tree highlighting the wanton and vigorous vitality.

Just as this season's FIVE PLUS retains the classic style, it uses fresh and bright colors, personalized tooling elements, and changeable puff sleeves to inject modern vitality into the new season.

Under the light and shadow, plants and people live in harmony. This intimate connection turns into infinite design inspiration. The flower elements on the lace contrast with the denim, exuding a mysterious and subtle modern atmosphere.

Surrounded by lush green plants, grand and gorgeous flowers are blooming on the skirt, showing a strong vitality, and bringing a sense of spring into the picture.

In addition to the green plants full of vitality, in this imaginative space, the objects used by FIVE GIRL are full of historical value, just like the historical precipitation of the FIVE PLUS brand itself.

In the new season design, we also perfectly combine the brand's own elements with the seasonal LOGO trend, and flexibly use the iconic brand letter LOGO design on clothing to inject a fashionable factor into the basic models.

In the spring of 2020, follow the pace of FIVE PLUS for a wonderful journey about fashion and feel the vitality of spring.

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