Fourth World Shanghai International Underwear Fair

From October 17 to 18, 2008, the 4th Shanghai International Fashion Underwear Exhibition was held in the central hall of Shanghai Exhibition Center. According to exhibitors, visitors and exhibition area shows that the size and visibility of this exhibition are greater than the previous sessions, as the relevant parties to master the latest format and the preferred platform for communication.

Raw materials cover the growing number of famous enterprises
In 2008, Shanghai International Fashion Underwear Fair gathered about 170 exhibitors from the Asian Lingerie and Accessories Fair, the brand underwear salon and major media outlets. Among them, there are 144 fabrics and accessories manufacturers, 14 well-known underwear brand. Among them, the number of European enterprises is increasing, and the number of manufacturers engaged in raw materials and OEMs has increased from 30 in 2007 to 35.
Another highlight of this exhibition is that the bathing suit market has made great progress (about 25% of exhibitors). After the 2008 Beijing Olympic Games, people gradually regarded swimming as a popular way of exercise. Many young people flocked to this trend of integrating physical exercise and fashion spirit, and there will be a great opportunity for development in this area.

Brand Underwear Salon Asia-Pacific market attractive charm Exhibitors from China and Europe are optimistic about the Chinese market, but its specific requirements are very different. Many well-known Chinese brands will take advantage of the brand underwear salon as an international platform to enhance their own brands, while other exhibitors from all over the world look forward to exploring and consolidating the cooperation in the Asian market.
In order to meet the different requirements of all kinds of exhibitors, this exhibition offers a complete range of customized services such as booth design, targeted personalized meetings, independent new product launches, and grand fashion shows.

High quality and high volume of exhibitors hit a new high This exhibition selected 150 of the most influential well-known manufacturers and marketing of international exhibitors. The number of visitors increased by 5% over the previous year's 4500, a new record high; of which nearly 80% of visitors have the intention to purchase, 20% are more concerned about the brand.
This exhibition created an opportunity for all visitors to meet with all major underwear brands in the "Brand Roster" to streamline the negotiation process and save a lot of time for many buyers and exhibitors.

Fashion charm world insight creative design trends Unique design ideas in today's underwear market has played an important role, Shanghai International Underwear Fashion Show will show you the most avant-garde underwear design style and the most passionate inspiration trend.
This show first launched the theme of "Tribal Wei Qi" in the fashion show, including the three unique themes of "Allure Gui Gui", "Nature Guardian" and "Luxury Adventure", completely subverting the traditional boundaries and letting go Freely paved the way to freedom.