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March 18, 2018
SIEGO concept show new product release wonderful review
Living in the complex life of the city,
Everyone has a different degree of anxiety about the future.
Especially for independent intellectual women.
We may wish to throw away the sense of uncertainty and explore the aftertaste from the past.
Precipitate the attitude of life we ​​want.
"Freedom, release"
It is more like the call and interpretation of the depths of the heart.
As the SIEGO sent this season, emotions are to be conveyed.
Phoebe, the founder and chief design director of SIEGO Xiqiao, has been studying in Europe for many years. He is deeply influenced by the European art and culture and has a soft spot for the local modern literary style.
This season along the 1976 fashion attitude and innovation, will be a variety of sense of fabric technology complex, with a personality decorated with decorative fresh ideas, modern culture, street retro, fashion trends reflected most vividly.
SIEGO
2018 A/W SHENZHEN FASHION WEEK
Behind the scenes
SIEGO
2018 A/W SHENZHEN FASHION WEEK
Return to 1976 theme show grand opening
This season, SIEGO is closely related to the modern street culture of the UK in the 1970s. It is a backdrop and incorporates multiple elements such as British rock and fashion retro.
Psychedelic rock music runs through the audience, as if it is a momentary, street-level literary sense of the British retro atmosphere of the 1970s.
01
"Gothic Voice"
Goth rock is a type of rock music that has emerged since the late 1970s and is a direct descendant of post-punk. Gothic rock pays more attention to emotional rendering and psychological construction from inside to outside. Contrary to energetic punk music, Gothic music feels more introspective and related to aesthetics or philosophy.
02
"Jazz Voice"
Inspired by "Jazz Soul," it was Don Chandler's first self-directed and self-directed work, honoring idols - American jazz superstar Mires Davis.
Review Davis's personal life and music life, tell his story of his loss and self-destruction, and eventually find himself back from music.
03
"British Kiss"
Inspired by the 1978 Sidney Lumant directed the American film "The New Wizard of Oz", starring Michae Jackson's military image.
04
"Call 1976"
Retro telephones, the products of the era of industrial innovation, and the embodiment of civilization we have known in the 1970s are still yearning for it.
05
"Golden years"
Inspired by the movie "In the Mood for Love", the atmosphere of classical culture best reflects the characteristics of Hong Kong in the 1960s - dimly lit street lights and ancient gramophones.
The dazzling cheongsam shows sometimes melancholy, sometimes sad, sometimes sad, sometimes generous, each cheongsam shows the different state of mind of the hostess.
SIEGO
2018 A/W SHENZHEN FASHION WEEK
Perfect curtain call
In the many months of careful planning, SIEGO lived up to expectations, and ended in applause and flowers. It showed you an amazing retro, rock and roll concept and fashion show!
When the background music ends, when the media lens chases, applause and praise linger around you, your bright smile is the perfect period for this show.